Overview of Toy Fair New York 2020 Highlights

After a five-year hiatus, I’m thrilled to be back at Toy Fair New York to explore the newest gaming merchandise hitting the scene. You might be wondering why I stepped back for so long. Well, let’s just say life threw a global curveball at us that made this kind of coverage impossible for a bit.

Now that I’m here, I’ve made it my mission to check out as many booths as I can, with a particular emphasis on Nintendo products. Still, you’ll spot some non-Nintendo gems sprinkled throughout my findings. Expect to see merchandising for favorites like Mario, Pokémon, Donkey Kong, Zelda, Fire Emblem, Splatoon, and a host of other beloved franchises!

(A quick heads-up: This is still a work in progress! We’re actively updating the feature as more companies showcase their offerings, so keep checking back for more insights from the show!)

Here’s a sneak peek at some of the companies featured:

– Bandai Namco
– Jazwares
– TOMY